SEO (search engine optimization) is an important process by which you can improve the Google ranking of your website. Changes and optimizations are made on an ongoing basis. So that it performs better in the Google rankings and is displayed higher up. Here is a list:

  • Better visibility: SEO techniques help your website to rank better in the search results for relevant search terms. The franzjohann creative agency recommends a tool for this purpose, Semrush.
  • Quality and relevance: SEO helps to improve the Google ranking and the content of your website. This ensures that all content is relevant for users.
  • User experience: SEO also includes optimizing the user experience, including improving loading times and adapting to mobile devices. You can find more information on this in our blog: Mobile First.
  • Competitive advantage: SEO helps you to stand out from your competitors and become more visible in your niche.