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GRAPHIC DESIGN | ADVERTISING SUBJECT

PASSOÃ FRESH!

The new poster campaign for the Brazilian cult liqueur Passoã in Vienna. The summery design is intended to convey a light and sparkling attitude to life and whet the appetite for the refreshing drink with passion fruit aroma.

PASSOÃ advertising subject

The liqueur made from passion fruit is the insider tip for fruity refreshing cocktails in summer. To activate the brand and raise awareness at Vienna's summer hotspots, such as the Summerstage on the Danube Canal, an attention-grabbing poster was designed.

  • Attention-grabbing posters in the brand's corporate design

  • Recipe tip and call-to-action directly on the poster

  • Design to match the refreshingly light drink

Scope of the project

Advertising subject

Individual design for the cult liqueur - who would not want to try?

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