Website concept - an individual guide

Website concept

If you think that a professional website concept is not important for the success of your online presence, you are seriously mistaken. A study by Forbes shows that 94% of first impressions of websites are based on design and structure. A well-designed website is therefore not only your digital business card, but also the key to success in online business. Are you ready to take your website to the next level together with us and our experienced web developers at franzjohann Kreativagentur?

"Thanks to the professional concept development of our company website, we were able to significantly improve customer loyalty and open up new markets." - Andreas K., Marketing Manager

1. target group analysis

Understand your target group: Who are your visitors and what are they looking for on your website? This analysis is the basis for a targeted design. By knowing your target group precisely, the website concept can be designed to meet their needs and wishes exactly.

2. content strategy

Your content should be informative, relevant and appealing. A clear content strategy will help you get your message across effectively. The website concept should be developed in such a way that it optimally supports the structure and nature of your content.

3. user-friendly design

An intuitive and easy-to-navigate website increases user-friendliness and keeps visitors on your site for longer. This requires a well thought-out website concept that focuses on the needs and expectations of your users.

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4. responsive design

Make sure your website works flawlessly on all devices, including cell phones and tablets. This responsive web design helps to ensure a consistent user experience across different platforms.

5. SEO optimization

A good SEO strategy improves your visibility in search engines and attracts more visitors to your website. Integrating SEO principles into the design and content of your website is therefore essential.

6. security and data protection

Ensure the security of your website and protect your users' data to build trust. Transparent communication of data protection measures strengthens user trust and underlines the seriousness of your online presence.

The franzjohann creative agency can support you in your project by tailoring your website through a comprehensive target group analysis, understanding the needs of your visitors and incorporating them into a targeted design. With a well-thought-out content strategy, the agency will support the effective communication of your message and promote a user-friendly, intuitive design for greater user engagement. The agency's expertise in responsive design ensures that your website works flawlessly on all devices, while SEO optimization increases the visibility of your brand. In addition, franzjohann Kreativagentur attaches great importance to security and data protection in order to strengthen the trust of your users and create a trustworthy online presence.

How important is SEO for my website concept?2024-01-22T13:28:30+01:00

SEO (search engine optimization) is a critical aspect of any website's potential for success. An effective SEO strategy increases your website's visibility in search engine results, which is crucial to being found by potential customers. Without a solid SEO foundation, your website can get lost in the flood of online content. SEO encompasses a variety of practices, including optimizing content with relevant keywords, improving website loading speed and creating quality backlinks. A well-optimized website not only attracts more visitors, but also increases the likelihood of conversions and customer retention. In a digital environment where competition and online presence are becoming increasingly important, SEO is not an optional luxury, but a necessity.

Is a responsive design really necessary?2024-01-22T13:27:25+01:00

Yes, responsive design is an absolute must in today's digital landscape. With the increasing use of mobile devices such as smartphones and tablets, it is essential that your website works flawlessly on different screen sizes and resolutions. Responsive design ensures that your website looks attractive and is easy to navigate on all devices, improving the user experience and helping to appeal to a wider user base. Not only does it improve accessibility and customer satisfaction, but it is also an important factor for search engine optimization, as search engines like Google prefer websites that are mobile-friendly.

How long does it take to develop a website concept?2024-01-22T13:26:35+01:00

The development of a site concept can take different amounts of time depending on various factors. The duration depends heavily on the size and complexity of the site. Smaller projects can be completed within a few weeks, while more extensive and complex websites that require more detailed planning, design development and customized features can take several months. It is important to allow enough time for the concept development phase to create a well thought-out and user-oriented website that effectively supports your business goals.

Website concept

Entrance to something new.

franzjohann is your creative agency with holistic service and personal support.

Advertising agency rethought: franzjohann makes the difference

The franzjohann creative agency sees itself as a further development of the classic advertising agency. We realize projects while other agencies still want to sell you an onboarding workshop.

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Our experience shows that inefficient processes can lead to lengthy and never-ending projects.

At franzjohann: A contact person who "tackles" things himself, works directly in the team and thus knows the project inside out.

Due to the flexible teams, each consisting of team leaders, fixed employees and freelancers, services can be guaranteed flexibly and at the highest quality level. From the one-page landing page of a market stall to the fully optimized online marketing machine of a real estate developer.

What is important to us in all projects is that we always bring creative input and our experience to the table. We firmly believe that this is the only way to achieve the best results.
A task is never simply processed - everything may be questioned in order to offer alternative solutions.